---
title: Conspiracy
abstract: "Making excuses for RIM: why it's good that the Storm sucks."
categories:
- work
content-tags:
- business
- mobile
- technology
- fave
---

> "Watching someone writing an email on a Storm is like watching an antelope trying to open a packet of cigarettes."
>  - [Stephen Fry][1]

   [1]: http://www.stephenfry.com/2008/12/11/gee-one-bold-storm-coming-up/

Here's a rumor I'd like to start: the Blackberry Storm is a sacrifice play.  RIM is purposefully taking the risk of [alienating some users][2] for a greater defensive purpose, to reinforce the [reflexive disdain][3] many Blackberry users have to (the idea of) the iPhone's keyboard.  If they pick up a Storm it will only further convince them touchscreen keyboards are a farce and dissuade them from investing the few hours' use required to become proficient with an iPhone.

   [2]: http://blog.cosential.com/?p=156
   [3]: http://daringfireball.net/linked/2008/07/14/blackberry
